How Hocus Pocus went from the flop to the cult Halloween classic

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Most of the time, when a movie fails so gloriously in advance, it is doomed to air on cable occasionally, with home video releases being relegated to reduction bins across the country. It’s not good. But something happened with “Hocus Pocus”, which originally came out on VHS in January 1994. Slowly but surely people started to find out, whether through home video or the internet. rotating cable TV. The film was then released on DVD in 2002, and that’s when its audience really started to flourish.

Although there are no concrete sales figures available, “Hocus Pocus” regularly leads physical media sales around Halloween (per Media Play News), and its sales are estimated at around $ 1 million each October alone. It has had a long life, being released on VHS, DVD, Blu-ray and 4K Ultra HD. It had years to generate revenue before Blu-ray / DVD sales started declining more recently, and that slight success has surely accumulated over the years. Additionally, “Hocus Pocus” was a staple on ABC and Disney Channel in the late 90s and 2000s, eventually making it into ABC Family’s “13 Nights of Halloween”. The ratings were generally excellent, proving that the audience for the film was increasing.

As further proof that the cult of “Hocus Pocus” formed in an incredible way, when theaters were on life support last year, the film surprisingly topped the box office on the first weekend of October, reporting about $ 1 million. This was in large part thanks to drive-ins, which also found new life in 2020. Ultimately, “Hocus Pocus” made $ 4.8 million last year, making it the re-release. highest grossing of the year and topped “The Empire Strikes Back” ($ 2.4 million) by many.

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