Amazon now crosses Middle-earth.
The trailer for ‘The Lord of the Rings: The Rings of Power’ made its Super Bowl debut on Sunday, revealing for the first time how the hugely ambitious new series for Amazon Prime Video brings the world of Middle-earth to life. by JRR Tolkien.
The series’ 60-second teaser, set thousands of years before Peter Jackson’s six feature films adapted from Tolkien’s novels, opens with the kind of wistful, nostalgic dialogue familiar to anyone who’s seen or read the series. either: “Have you ever wondered what else is out there? There are wonders in this world beyond our wandering. I can feel it!”
The words appear to have been spoken by a harfoot – an ancient ancestor of the hobbits – played by Markella Kavenagh (“True History of the Kelly Gang”). The rest of the teaser unfolds at a brisk pace, presenting a dizzying procession of images. Highlights include:
A young Galadriel (Morfydd Clark), climbing an ice-covered cliff with nothing but a dagger and sand.
Halbrand (Charlie Vickers), a human on a small raft stuck inside in a violent storm at sea.
Arondir (Ismael Cruz Córdova), a silvan elf, seizing a flying arrow with his bare hands, turning it around and throwing it back.
A terrifying cave troll stripping down on a terrified elf.
Prince Durin IV of the dwarven kingdom of Khazad-dûm (Owain Arthur), looking up with tears in his eyes.
A young Elrond (Robert Aramayo), staring while others (seemingly) are celebrating behind him. (Fun fact: Aramayo also played young Ned Stark in ‘Game of Thrones’ – the man is cornering the market with younger versions of iconic fantasy characters!)
Disa, princess of Khazad-dûm (Sophia Nomvete), appearing to sing in the heavens.
A nearly naked man, surrounded by a raging, smoldering fire, reaching out to…someone.
A (yet unnamed) soldier (Will Fletcher), in the midst of battle with a horde of orcs, screaming – whether in pain or anguish (or both) is unclear.
A human hand holding either a small child’s hand or a crowbar.
The overall effect of the teaser is one of scale and scope: it’s a massive spectacle that’s poised to deliver the kind of epic fantasy tales that audiences showed a voracious appetite for with Jackson’s movies. and HBO’s “Game of Thrones.”
At least that’s the message Prime Video would very much like audiences to absorb. The streamer launched its full promotional campaign for the show nearly nine months before its global debut on September 2, including a title reveal involving real molten metal cast in grooved wood and 23 individual character posters that focus on the hands of the central cast. . According to the New Zealand government, Amazon spent an estimated $465 million on the first season alone, in addition to the $250 million it paid Tolkien’s estate for the making rights to the show.
It’s a heady time for Tolkien fans: February 9, Variety reported that the film, merchandising, gaming and live-event rights to “The Lord of the Rings”, “The Hobbit” and other titles written by Tolkien will be auctioned off by the current rights holder, the Saul Zaentz Co. Properties are projected to net over $2 billion.
“The Lord of the Rings: The Rings of Power” is produced by showrunners JD Payne and Patrick McKay, Lindsey Weber, Callum Greene, JA Bayona, Belén Atienza, Justin Doble, Jason Cahill, Gennifer Hutchison, Bruce Richmond and Sharon Tal. Yguado, and produced by Ron Ames and Christopher Newman. Director co-executive producer Wayne Che Yip is also directing, along with Bayona and Charlotte Brändström.
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